Attendance Tracking
Not whether they came. How much of it they actually watched.
Attendance is recorded with duration and completion percentage, so a member who stayed four minutes and one who stayed the full ninety are not counted as the same thing.
The event lifecycle
Schedule
>
Register
>
Attend
>
Reward
A name on a list is a weak signal
What gets recorded
Everything available to you.
Captured automatically for virtual events, and manually or by check-in for in-person.
Per member, per event
The record
- Attended or did not attend
- Join time and leave time
- Total duration present
- Percentage of the session completed
- Multiple joins, for people who drop and return
By event type
How it is captured
- Zoom syncs it back automatically
- Manual check-in for in-person events
- QR or code check-in at physical venues
- Self-report where nothing else is possible
- Replay viewing tracked the same way as live
What counts as attended
Thresholds
- Set a minimum percentage for credit, commonly 60 to 80
- Different thresholds per event type
- Partial credit, where staying half counts for half
- Full credit for anything above your bar
Downstream
What it can trigger
- Award points scaled to how much they watched
- Extend or protect a streak
- Complete a checklist item or mark a course step
- Apply a CRM tag, which can drive anything else
- Notify a coach when a regular attendee stops appearing
Patterns over time
Reporting
- Attendance rate per member, per cohort, per event type
- Median percentage watched, which is the health metric for a session
- Drop-off timing, meaning when in the session people leave
- Attendance trend across a recurring series
Worked example
Same event, three attendance profiles
All three would read as attended on any other platform.
Live coaching call
90 minutes, 34 attendees
Attend
Dana: joined at the start, stayed 88 minutes
98 percent. Full points, streak extended, and she asked a question.
Attend
Marcus: joined 40 minutes in, stayed 20
22 percent. Below the 60 percent threshold, so partial credit only.
Attend
Priya: joined, left after 4 minutes
Something was wrong. Either the session, the timing, or her week.
Reward
Median watched: 82 percent
The session itself is healthy. Priya is the outlier, not the format.
Reward
Priya gets the replay, not a scolding
And if it happens again, a coach hears about it.
Recipes
Three you could build this afternoon.
Scale the reward to the engagement
When
Only if
Then
Watch the session, not just the member
When
Only if
Then
Catch the regular who stopped
When
Only if
Then
Before you build
Three things worth knowing.
Note
Set your threshold deliberately. Sixty percent is a reasonable default, and a threshold of one percent makes the whole measurement pointless.
Note
Drop-off timing is the most useful diagnostic here. If half your attendees leave at minute twenty, look at what happens at minute twenty.
Note
Do not show members their own low attendance percentage. It reads as a scold, and it is the one number that is better kept for coaches.
The rest of EVENTS
Attendance Tracking is one of 9 parts.
Event Management
Calendar
RSVP Tracking
Attendance Tracking
Group Events
CRM Integration
Event Replays
Zoom Integration
Free & Paid
Put Attendance Tracking to work.
Tell us what you are trying to get members to do, and we will show you the Flow that does it.